Mixue Bingcheng Overtakes McDonald’s: The World’s Biggest Fast-Food Chain in 2025
An in-depth look at how Mixue Bingcheng surpassed fast-food giants like McDonald's and Starbucks to become the largest food and beverage chain on the planet—by store count.
Move Over, McDonald’s: A New Fast-Food Titan Claims the Crown
In a monumental shift within the global fast-food industry, Mixue Bingcheng has claimed the title of the world’s largest food and beverage chain by number of outlets, dethroning household names like McDonald’s and Starbucks. Although the Big Mac and the iconic Golden Arches have long been synonymous with global fast-food dominance, Mixue’s explosive expansion—fortified by its irresistible ice cream cones and affordable beverages—has rewritten the leaderboard for 2025.
What Is Mixue Bingcheng?
If you reside in the United States or Western Europe, the name Mixue Bingcheng (蜜雪冰城) might not ring a bell. Yet in China and many parts of Asia, it’s ubiquitous—famed as a budget-friendly bubble tea and soft-serve ice cream chain, often serving up cones for the equivalent of just $0.15 and drinks ranging from $0.30 to $1.20. The brand’s low prices, streamlined operations, and immense popularity among young consumers have fueled its spectacular growth over the past decade.
By the Numbers: The World’s Biggest Fast-Food Chains in 2025
Mixue Bingcheng’s triumph isn’t about global sales or net profits but about the sheer number of physical locations—surpassing competitors through an aggressive franchise model focused on accessibility and affordability.
| Brand | Number of Stores (2025) | Primary Product | Main Regions |
|---|---|---|---|
| Mixue Bingcheng | 45,000+ | Bubble tea & ice cream | China, Southeast Asia |
| Mc |
